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5 Myths Indian Jewellers Believe About Hiring Ad Agencies (And Why They’re Wrong)
Many Indian jewellery brands hesitate to hire ad agencies—thinking they’re too expensive, unnecessary, or ineffective. In this blog, we bust 5 common myths and show how AI-driven performance marketing can unlock serious growth for D2C jewellery businesses.
May 25
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How a Fast-Fashion Jewellery D2C Brand Achieved a 3.9x ROAS and Cut CAC by 60% With AI-Enhanced Ad Management
A trendy, fast-fashion D2C jewellery brand was stuck in a growth plateau despite strong social engagement and weekly product drops. Rising CAC and falling ROAS signaled a need for strategic change. By bringing in a performance specialist who applied AI-enhanced full-funnel advertising—covering creative testing, audience segmentation, predictive budgeting, and personalized retargeting—the brand doubled its revenue in four months. With a 3.9x ROAS and a 60% drop in CAC, the cam
May 17
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From Catalogue Chaos to Conversion Engine — A Regional Jewellery House’s D2C Makeover
A traditional South Indian jewellery house faced challenges in managing a 1,000+ SKU online catalogue. Through AI-driven product tagging, smart shopping campaigns, and auto-generated creatives synced with inventory, they achieved a 5.7x ROAS, improved inventory turnover by 40%, and dramatically reduced ad waste.
May 16
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Is Your Jewellery Brand Ready for Professionally Managed AI-Driven Performance Marketing?
Is your D2C jewellery brand ready to scale smarter, not harder? This quick audit checklist reveals whether you're missing out on growth by skipping professionally managed, AI-driven performance marketing. Discover the signs, benefits, and actionable next steps to upgrade your ad strategy — especially if you’re spending over ₹50K a month but not seeing the returns.
May 16
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Ethical Jewellery Startup Goes From Bootstrapped to Breakout Brand
A Bangalore-based ethical D2C brand dealing in lab-grown diamonds turned to AI automation for growth. With limited budgets, they used AI tools for creative production, predictive testing, and geo-targeting. In just one quarter, revenue doubled, ROAS reached 4.8x, and CAC was slashed by 65%—all without increasing marketing spend.
May 8
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How Your Ad Campaign Specialist Helps Lower CAC for Your Jewellery Brand Using AI-Powered Paid Ads
Customer Acquisition Costs (CAC) are rising in India’s competitive D2C jewellery market—but that doesn’t mean you have to overspend. Learn how an AI-powered ad campaign specialist can help your brand scale profitably with smarter targeting, creative testing, and real-time optimization.
May 6
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Premium Bridal Jewellery Brand Wins With AI and Multi-Touch Attribution
A Delhi-based premium bridal jewellery brand struggled to scale online due to poor attribution and low lead conversion. A specialized ad strategist introduced AI-powered lead scoring, multi-touch attribution, and WhatsApp-based nurturing. The results? ROAS skyrocketed to 6.2x, CAC dropped to INR 1,400, and the lead-to-sale conversion rate tripled.
Apr 29
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What Agencies Do to Increase ROAS for Jewellery Brands
Discover how top-performing agencies use AI, data-driven targeting, and creative strategies to dramatically boost ROAS for D2C jewellery brands. Learn actionable tips to future-proof your ad performance.
Apr 29
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5 Mistakes Jewellery Brands Make with Paid Ads—And How Ad Campaign Agencies Help Fix Them
Jewellery brands often waste lakhs on paid ads with little to show. This blog uncovers 5 common advertising mistakes D2C jewellery businesses make—and how expert ad agencies use AI tools, storytelling, and funnel strategies to fix them and scale ROAS.
Apr 11
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Scaling a Contemporary Silver Jewellery Brand With AI Precision
This Mumbai-based brand targeted Gen Z with minimalist silver jewellery but struggled with D2C profitability. By leveraging AI tools to map user journeys, deploy chatbot automation, and optimize campaign performance using Meta Advantage+ and Google’s Performance Max, the brand grew website revenue by 2.3x while bringing CAC down from INR 2,200 to INR 780.
Apr 9
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Meta Ads vs Google Ads: What Works Best for Jewellery D2C Brands in India?
Trying to choose between Meta Ads and Google Ads for your jewellery D2C brand? This in-depth guide compares ROI, targeting, and real campaign examples tailored for Indian ecommerce brands—plus how to use AI tools to boost performance.
Apr 2
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Reimagining Growth for a Heritage-Inspired Jewellery Brand
A Jaipur-based D2C jewellery brand rooted in traditional Rajasthani design was facing rising customer acquisition costs and erratic sales performance. By partnering with a performance marketing expert who implemented an AI-driven, full-funnel ad strategy—including predictive creative optimization and real-time A/B testing—they achieved a 4.2x ROAS and reduced CAC by nearly 50% within 90 days.
Apr 2
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